Creating spectacular content is an opportunity, not a challenge.
At Digital Friks, your Content Sherpas understand two approaches are needed to be successful in generating quality content today. The tried and tested and the new and innovative, and the delicate balance between those two.
Capturing your audience’s attention when they are actively searching for a solution to a problem or answers to their questions is the most effective way to attract visitors, convert them into leads, then opportunities, and... sales. We will help you tell a story that inspires and educates your audience, motivates your buyers, and ensures your most valuable content is found when your ideal customers need it the most.
What type of content is better? Content is a multi-pronged approach.
Written, video, audio, email, infographics, e-books, and white papers. Each piece of content must be created around the result it is supposed to provide. Is it supposed to create a lead? Is it supposed to help a client that's on the fence make a final, positive decision? That is what should determine your content balance, not what's cooler, prettier, or fashionable.
Do the Friks use AI to generate content? Yes, we do; there is immense power in the safe, responsible, and practical use of AI when generating content. Artificial intelligence introduces a radically novel approach to content marketing. We employ these tools in our services to uncover quality and efficiency improvements in market research, keyword analysis, and content creation. We also assist clients in identifying quick, actionable possibilities to use AI in the organization.
Let the Friks' Sherpas guide you
An experienced partner will provide you and your team(s) with not only technical setup but also strategy, process planning, training, custom integrations, and whatever else is needed so you can fulfill your Content Marketing journey. The Friks' Sherpas can guide you to the top of this Everest because we've done it so many times; you can trust that we know what we're doing.
